Tata Motors launches Sierra.ev at introductory price of ₹18.79 lakh

Tata Motors has launched the Sierra.ev, an electric SUV, at an introductory ex-showroom price starting at ₹18.79 lakh. Bookings are open, while deliveries are scheduled to begin on July 15, 2026.

The Sierra.ev is offered with a claimed C75 real-world driving range of 510–530 km and an MIDC-certified range of 665 km, depending on the variant. The company is also offering a lifetime warranty on the high-voltage battery. According to Tata Motors, the SUV can accelerate from 0 to 100 km/h in 5.8 seconds and supports fast charging that can add up to 263 km of range in 15 minutes under specified conditions.

According to the company, the Sierra.ev is aimed at customers looking for an electric SUV with features related to space, technology, performance, and utility. It is equipped with a dual-motor all-wheel-drive (QWD) option, a 75 kWh battery pack, and the Acti.ev+ electric vehicle architecture.

The Sierra.ev is offered in 63 kWh RWD and 75 kWh RWD variants, with introductory ex-showroom prices (Mumbai) ranging from ₹18.79 lakh to ₹24.79 lakh, depending on the battery pack and persona. The 75 kWh Empowered variant is also available with QWD at an additional ₹1.2 lakh, while a 7.2 kW AC charger can be opted for at an extra ₹49,000 (excluding installation charges).

Key features of the Tata Sierra.ev:

• 75 kWh battery pack with a claimed C75 real-world range of 510–530 km

• Fast charging from 20% to 80% in approximately 26 minutes | 263 km of range in 15 minutes

• Lifetime high-voltage battery warranty

• Dual-motor QWD (all-wheel-drive) option producing up to 504 Nm of torque with 306 Ps Power

• Claimed 0–100 km/h acceleration in 5.8 seconds (Boost Mode)

• Level 2+ ADAS with 22 driver assistance features

• Triple-screen infotainment system

• 12-speaker JBL audio system with Dolby Atmos

• Panoramic sunroof

• Vehicle-to-Load (V2L) and Vehicle-to-Vehicle (V2V) functionality

• 540-degree HD camera system with Transparent Mode

• Over-the-air (OTA) software updates and iRA.ev connected car platform

The Sierra.ev will be available in seven exterior colour options: Pristine White, Pure Grey, Coorg Clouds, Bengal Rouge, Andaman Adventure, Rishikesh Rapids, and Nainital Nocturne. Rishikesh Rapids will be offered on the Empowered variant, while Nainital Nocturne will be exclusive to the Empowered A QWD variant.

Shailesh Chandra, MD & CEO, Tata Motors Passenger Vehicles Ltd., said “The Sierra has always stood for more than just mobility. It has been an icon of innovation, aspiration and progress, bringing the future closer to customers. When reintroduced, it once again broke new ground by creating India’s premium mid-SUV segment. Today, with Sierra.ev, we are taking that legacy forward and setting a new benchmark for what an uncompromised premium SUV can be in the electric era. Combining exceptional real-world range, exhilarating performance, intelligent technology, indulgent comfort and goanywhere capability, the Sierra.ev delivers an SUV experience that is as desirable as it is transformative. The mid-SUV segment sits at the heart of India’s SUV market, shaped by a new generation of customers who see their vehicle as a reflection of their lifestyle, ambitions and identity. As EVs move firmly into the mainstream, desirability will be the defining catalyst for adoption. The Sierra.ev is designed to lead that shift. More than our most advanced SUV yet, it is a bold expression of the future – making electric mobility more appealing, accessible and compelling than ever before, while accelerating India’s journey towards a cleaner, zero-emission future.”

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